Digital Authentication & Storytelling for Art A Service for Artists & Art Sellers
Verify authenticity
Explore rich content
Boost sales
Our proprietary LuxVerity seals contain tamper-resistant, cryptographically-secure NFC microchips. Discreetly attached to authentic artwork, the seals can be read by any modern smart phone. When the smart phone communicates with the LuxVerity seal, a secure gateway is created which verifies the work’s authenticity and provides a Digital Docent® experience with rich media content.
LuxVerity also offers a Digital Docent-only experience that can be launched from a standalone interactive gallery tag.
Authentication with Depth
When unlocked, the LuxVerity system generates a unique digital certificate of authenticity in real-time, with every interaction, thus helping clients combat counterfeiting. In addition, the gateway launches rich digital content about the item, that can include a detailed description of the piece, the biography of the artist, and video of the piece’s inspiration.
Verify authenticity
Counterfeits comprise over 3% of global trade and annually exceed half a trillion dollars (oecd.org). To combat counterfeits, each LuxVerity seal contains three unique digital and physical identifiers that verify and maintain authenticity. Every time a LuxVerity seal is scanned with a cellphone, it dynamically generates and displays a unique Digital Certificate of Authenticity (DCOA), in real-time.
The DCOA also establishes provenance for long-term ownership and maintains authenticity for heirloom transfers and resale.
Explore rich content
Launching the Digital Docent® enables art buyers the opportunity to make a personal connection with the the art piece and its creator. Descriptive details about the piece, such as a biography of the artist and a video of the inspiration, deliver immediate rich content that can be unlocked with a single scan, and this depth of storytelling travels with the piece wherever it goes.
Additional LuxVerity capabilities include an interactive gallery tag, containing the LuxVerity proprietary seal that can be displayed next to an art piece- to launch the Digital Docent® experience.
Boost sales
Extensive consumer research shows that the LuxVerity platform, including authentication and the Digital Docent® experience, enhances the enjoyment and value of art, with art buyers willing to pay a premium for the service.
Shopping and sharing capabilities expand marketing reach for art sellers and are easily customizable.
Detailed reporting provides real-time marketing insights to drive incremental sales.